Services

Author and Book Publicity Services

Blue Cottage Agency Chair and Books

You came to the right place. We understand the challenges today’s authors face when promoting their book and brand. We would love to talk to you about how we can support your journey!

“I highly recommend Blue Cottage Agency services to anyone trying to promote their book and writing career.”

Personalized Author Publicity Strategy and Consultation

Do you have one or more books published and need direction to take your book publicity to the next level? Are you unsure of what you really need to do to gain more reach? Are you trying to balance writing and publicity and need to know where to spend your time and money? You will receive a personalized strategy based on your goals, budget and time. Fill out a client questionnaire giving us insight into your target market, goals, strengths, and marketing preferences. You will receive an analysis of your current plan, marketing material and on-line presence including any sites, blogs and social media and offer guidance and recommendations to develop a meaningful marketing strategy tailored to your needs. Includes a 1 hour one-on-one consultation, a comprehensive step by step strategic plan report and a ½ hour follow-up consult within 30 days.

“Krista and Blue Cottage Agency was the right resource I needed at the right time. She helped me understand how to optimize my book launch as I approached my release date with easy to follow tips and a detailed framework for success. Her insider knowledge was invaluable to helping me understand how to avoid common mistakes and reduce my stress so I could focus on delivering a quality product. You won’t go wrong with Krista!”

Krista Rolfzen Soukup
Publicist and Owner

Blue Cottage Agency was founded by Krista Rolfzen Soukup in 2009. Krista is a literary publicist and Owner of Blue Cottage Agency.

Some Nice Words

“It has been my good fortune to have known and worked with Krista Soukup as a promotional consultant for my fourteen (and counting) Western and historical novels. Krista’s guidance and knowledge in the field of marketing, as well as her ability to express these ideas succinctly, have been of tremendous benefit in my efforts to expand my base of readers. I highly recommend Krista and Blue Cottage Agency, and look forward to working with her in the future.”

Author of fourteen novels, 
including the Spur-Award winning book The Poacher’s Daughter

Personalized “Let’s Get Started” Strategy and Consultation

Krista Soukup Jumping in Book Store

Are you getting ready to publish for the first time? Do you have a book coming out and don’t know how to begin the publicity process? Let’s develop a strategy and marketing plan that maximizes your efforts to promote your brand and book. You’ll get the ‘must dos’ and a plan that works within your budget and schedule. Fill out a client questionnaire to give us insight your book, goals, target market and marketing preferences. This consultation includes a 1-hour one-on-one consult and a comprehensive step by step strategic plan report and a ½ hour follow-up consult within 30 day.

Artist Career Consultation:

Krista is on the Artist Career Consultant roster for Springboard for the Arts. She is available to discuss marketing, websites and publicity strategies for artists of all disciplines. Due to COVID-19 all consultations are currently via phone or video chat. 

Springboard has a team of Artist Career Consultants (ACCs), each of whom is a working artist, well-established in their field, with considerable experience in mentoring and teaching individual artists. ACC bios and areas of specialty are listed via this link. You can request a specific ACC, or they can match you with one, when you sign up for Consultations.

Consultations can cover career planning, project support, artist resources, or specific questions around marketing, promotions, grants, tech, writing, web support and more. All consultations are available on a sliding scale for accessibility.

Personalized Publishing Consultation:

Are you thinking of writing a book or have one written and don’t know where to begin to get it published? Is Self-publishing or Traditional publishing right for you? This one hour consultation includes discussion on your specific project, offering guidance on best options to publish your work and an understanding of the pros and cons of each. By the end of this One Hour consultation, you’ll be left with your next steps and the right expectations for your specific project.

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One On One Author Consultations:

Do you have questions regarding your book promotions? Do you need advice or want to bounce an idea off with an expert? We are available to answer your questions and guide your efforts on an as needed basis. Schedule a time that works for you.

“After just one hour with Krista, my jumbled portfolio began to take shape. I left with a clear sense of what was possible with my writing and information on publishing options. She was also clear on the long road ahead. I am grateful for Krista’s guidance, enthusiasm and personal touch. She has maintained a consummate business presence while being a personal companion on this ride, sending me kudos, sharing delight in accomplishment balanced with cautious patience.”

Press Kit:

Author Bio:  We will create an author bio that highlights your brand. Includes a mini, short and long version for use on book covers, book content, press materials, website, and social media. Includes reviewing current bio and book information and interview with client. Three versions for multiple use, Micro, Short and Long.  Word count range: 100 words (short version) and 300 words (long version)

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Author Bio: $175

Customized Press Release: We will create a press release that highlights your book and brand. Written in AP Style and ready for print. Formatted for accessibility on your website for media and event venues to easily download. Your press release will be easy to update for specific event, just add the details. Includes reviewing current bio, blurbs and book information and interview with client. Word count range:  around 500 words.

Press Release:  $175

Feature Article:  We will create a feature article that highlights your book and brand. Written in AP Style and ready for print.  Formatted for accessibility on your website for media and event venues to easily download. Feature article will include emphasis on the book you wish to promote most heavily, information about your other book(s) and you as an author, with quotes. Includes reviewing current bio, blurb, and information and interview with client. Word count range: 700-900 words.

Feature Article: $ 200

Book Description Summary: Full Read of book and two descriptions (short and Long) for marketing, book cover, website and social media.

  • Children’s book: (Reading Fee $30 + Short and Long version) $130
  • Adult Novel (Reading Fee $80 + Short and Long Version) $230

Press Kit Portfolio Package: Includes mini, short and long bio, customized press release and feature article. Put your best foot forward with this professional portfolio. Provide as a download on your website and ready for submission to media and event venues.

Press Kit Portfolio Package: $500 (save $130)

  • Press Release
  • Feature Article
  • Micro, Short and Long Author Bio
  • Full Read of Book

Premium Press Kit Portfolio Package: Includes three bios (micro, short and long versions), two press releases, feature article and full read of your book and short and long book summary. Provide as a download on your website and ready for submission to media and event venues.

Premium Press Kit Portfolio Package: $650 (Save $230)

  • Press Release
  • Feature Article
  • Short and Long Author Bio
  • Full Read of Book
  • Long and Short Book Summary
  • One page tear sheet/Sell sheet

 

Tear/Sell Sheet:  Professionally created one page tear sheet/ sell sheet featuring the important information on you and your book. Print and Mail this one-page document along with your book to reviewers, retail outlets and media. (Pre-written and edited Author bio, book summary needed prior to creation.)

  • One page tear sheet/Sell sheet: $100

 

Research

Author Concept, Query and Historical Research Consultation: For writers needing an understanding of basic concepts for magazine and article publishing. We provide insights into current industry and advice on queries, topics, research libraries and archives, as well as viable contacts and leads on where to publish the author’s article(s).

Research Coaching and Consulting: $150 an hour

Fact Checking:  For authors needing fact-checking service of fiction and non-fiction manuscripts. Includes written report.

 Fact Checking: $150 an hour

Image Research: For authors needs images for covers and interior illustrations, we offer services that gather the public domain images, and if images that needed fees, provide guideline for access, cost, etc.  

Author Websites

Your Website is the most critical component of your publicity and marketing efforts. Your website is your vehicle to generate and expand your fan base, increase sales, announce events, make industry connections and amplify opportunities.

Author Websites: We work with MidState Design to create an affordable, professional high quality website with proven results. Our websites are built using WordPress and include customization content with no coding needed, premium theme and plugins, amazing social features, expert marketing and content advice, hosting, updates, tutorials and so much more.

Basic Author Websites: Starting at $1500

Event Planning and Project Coordinating

Blue Cottage Agency creates and implements literary events and projects for organizations. We offer workshops and classes on publicity, publishing, marketing and education for literary arts and  community organizations.

Krista Rolfzen Soukup
Publicist and Owner

Blue Cottage Agency was founded by Krista Rolfzen Soukup in 2009. Krista is a literary publicist and Owner of Blue Cottage Agency.

Some Nice Words

“When I needed a publicist to help promote my book, The Lily of the West, I found there were quite a few available, but upon discovering the highly recommended  Krista Rolfzen Soukup and Blue Cottage Agency, there was no need to look further. Krista is reliable, creative, ethical and well connected. She personifies that elusive quality of being a straight-shooter who is kind and non-judgmental. She’s been a tremendous help to me and I can’t recommend her highly enough. Simply the best.”

Author The Lily of the West, Five Star Publishing March 2019