Building Successful Bookstore Partnerships: Best Practices, Pitches, and Events
Independent bookstores can be valuable partners in promoting your books, reaching new readers, and building your author brand. But how do you approach a bookstore, make a professional pitch, and create a partnership that benefits everyone?
In this class, we’ll explore bookstore best practices, what booksellers look for when working with authors, and how to confidently pitch your book. We’ll also discuss planning successful author events, promoting book signings, understanding bookstore sales arrangements, and building relationships that extend beyond a single event.
Whether you’re preparing for your first bookstore appearance or looking to expand your reach, you’ll leave with practical tips and strategies for creating successful, lasting bookstore partnerships.
Wednesday, November 18, 2026
6-7:30 PM CST Via Zoom. Link and invoice sent after registration.
Cost is $35.
Instructor: Krista Soukup
For Questions: Email Bluecottageagency@Gmail.com
